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Farringdon,
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EC1N 8SS

PHONE: 020 3008 4386

Individual Giving Executive

Category:
Fundraising, Marketing
Location:
London
Sub-location:
Any
Vicinity:
North East London
Type:
Permanent, Full Time
Salary:
£27,500 to £28,700 per annum
Salary Description:
Excellent Benefits
Posted:
12-Jan-18
Start Date:
ASAP
Job Ref:
52501

A fantastic opportunity to join a leading charity and national institution. As IG Executive, you will get the opportunity to create and manage all offline and digital marketing elements of individual giving campaigns, telemarketing and other channels. This is a very exciting time for the charity and you will benefit from the new and emerging strategy.

The Company
A leading national charity and national institution, offering life changing adventure to over 446,000 people. The charity makes a positive difference in our communities and improve the life chances and outcomes of young people from every background.


The Role
To support the Individual Giving Manager in the day to day management of the Individual Giving Department, including supporting the development and delivery of the individual giving plan, managing the Raiser Edge database and rolling out individual giving and managing challenge events.

Key tasks
Creating and managing all offline and digital marketing elements of individual giving campaigns, telemarketing and other channels.
Working with the communications and marketing team to deliver an integrated digital strategy including copywriting and input to social media function.Project manage all aspects of appeals. Liaising with external agencies and Direct Mail houses along with internal stakeholders.
Management and co-ordination of the Challenge Events portfolio, including London Marathon and Great North Run.
Create and manage fundraising campaigns whilst optimising response and retention through reviewing feedback.
Review artwork and edit copy to ensure it meets both campaign objectives and brand guidelines.
Responsible for the data management and analysis of Raisers Edge.Creating reports and queries for Senior Fundraising staff and segmenting data to maximise Individual Giving and improve appeal income.
Manage an efficient donation processing system, supporter database through liaising with the finance department.


The Candidate
Experience of using Raisers Edge at an advanced level and proven experience of managing data and using data intelligently to increase response rates and gift average value
Demonstrable experience of achieving income against agreed targets
Proven experience of marketing through offline and/or online channels
Proven experience of developing and working to project plans, schedules and tight timescales and excellent copy writing skills
Sound knowledge of marketing and fundraising principles
Experience of acquisition and/or development of donor pathways


IMPORTANT NOTE
Our aim is to respond to all successful applications within 5 days. If you havent been contacted within 5 days your application has been unsuccessful and your details will not be held further but we positively encourage you to apply for any other positions that you may see in the future. We apologise that we cannot contact everybody in person but thank you in advance for your interest.

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