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Direct Marketing Manager

Category:
Fundraising
Location:
London
Sub-location:
Any
Vicinity:
London
Type:
Permanent, Full Time
Salary:
£36,441 to £42,915 per annum
Posted:
04-Jun-18
Start Date:
July/August
Job Ref:
52753

We are working with this leading university to recruit this key role, you will lead the DM programme, primarily from alumni of the University with an annual target of 800k.


The Role
Input into team strategy, in accordance with goals set by the Head of Direct Marketing, through the development of donor recruitment and development campaigns, thereby contributing to the success of the Fundraising & Supporter Development department
Manage and deliver the University donor acquisition, retention and development programme
Increase responses to campaigns and produce detailed reports for all appeals, including results, testing analysis and recommendations
Explore, manage implementation and review new methods of recruiting or developing donors for example supporter journey, text giving, telemarketing, and direct mail
Provide a creative & proactive approach to developing and implementing new campaigns
Actively manage the University DM activities including cash appeals, telephone campaigns and stewardship mailing
Recruit and manage the University team within Direct Marketing , ensuring that their objectives fit in with the wider department objectives

The Candidate
Experience of working in a fundraising environment
Experience of managing a range of agencies and suppliers including digital, creative, media, data and print
Experience of managing and delivering a broad variety of direct mail and marketing activities from conception to completion, and of measuring and analysing results to ensure continuous improvement
Experience of working to agreed income targets and Key Performance Indicators
Able to prioritise and manage a demanding workload and multiple projects; ability and willingness to adapt to changing workloads and priorities
An interest in the Higher Education & Health sector in the UK
Proven experience in relationship and project management


IMPORTANT NOTE

Our aim is to respond to all successful applications within 5 days. If you havent been contacted within 5 days your application has been unsuccessful and your details will not be held further but we positively encourage you to apply for any other positions that you may see in the future.

We apologise that we cannot contact everybody in person but thank you in advance for your interest.

Third Solutions encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.

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