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Direct Marketing Officer

Category:
Fundraising, Marketing
Location:
Home Counties
Sub-location:
Surrey
Vicinity:
Surrey
Type:
Permanent, Full Time
Salary:
£30,000 to £30,000 per annum
Salary Description:
Excellent Benefits
Posted:
05-Nov-18
Start Date:
ASAP
Job Ref:
53067

We are looking to recruit an enthusiastic, pro-active and experienced marketer to join an ambitious and friendly Individual Giving Team as a Direct Marketing Officer. Now is an exciting time to join one of the UKs most trusted charities and one of the most recognisable brands in the sector as they implement ambitious plans and new investment.

The Charity
A leading national social welfare charity who also has international reach in 38 countries offering similar activities.

The Role
To devise, implement and evaluate direct marketing communications via tailored supporter journeys to prospect and existing supporters, across different products and channels, to maximise supporter experience and lifetime value.

Implements direct marketing campaigns across online and offline channels from project initiation, through segmentation, data/media specification, creative approach, production, fulfilment to results analysis, ensuring income and expenditure targets are met.
Manage relationships with internal departments and external agencies to maximise the effectiveness of all individual communications.
Works with Supporter Services Team and fulfilment house to ensure that donors are thanked effectively for all campaigns.
Monitors activity through weekly reports and produces results analysis, campaign and end of year reviews, recommending future developments.
Undertake copy writing and proof reading as needed.
Works with the Individual Giving Manager to identify supporters to select for direct marketing appeals and communications, maximising supporter experience and lifetime value.
Works with the Database Officers and Data Manager to undertake database analysis, to inform and improve the direct marketing programme.

The Candidate
With excellent communication, project management and direct marketing skills, the Direct Marketing Officer will be responsible for a variety of campaigns and projects in our small and friendly team.

Hands on experience of direct marketing campaign management across a range of activities.
Proven project management, written and verbal communication skills.
Sound understanding of customer relationship marketing and integrated marketing communications.
Experience of managing suppliers and agencies.
Experience of managing digital only marketing campaigns.
Experience of reporting and analysing online and offline campaigns.
Knowledge of Fundraising regulation, GDPR and best practice.

IMPORTANT NOTE
Our aim is to respond to all successful applications within 5 days. If you havent been contacted within 5 days your application has been unsuccessful and your details will not be held further but we positively encourage you to apply for any other positions that you may see in the future. We apologise that we cannot contact everybody in person but thank you in advance for your interest.

Third Solutions encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone, but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.

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