We are working with this leading homeless charity to recruit an Acquisition Manager, to drive forward the paid media Acquisition programme at the charity. Their media programme is high-performing, but they are looking for someone with media experience to expand the programme, and improve the long-term value, measurement and attribution of their campaigns, and the experience for their new supporters.
The media programme currently includes DRTV, Social, Digital, PPC, Inserts, Press and Door Drops. A key part of the role will be expanding and innovating these channels, to improve their performance and scale them even further.
The role will suit a self-starter with strong numeracy skills and use of initiative, with a flair for attribution and insight, especially within digital media buying.
Lead the delivery of the charitys paid acquisition media programme
Strategically drive the performance of media channels, improving lifetime value, and proactively expand the programme by testing and rolling out new channels.
Lead on development of all creative executions to be used throughout the year across the charitys media campaigns
Work with the creative agency and internal stakeholders to develop the most compelling creative executions
Proactive management of the media programme budget
Review trends within media performance at a strategic level, and feedback key insights to all stakeholders.
Performance/ direct marketing experience in either agency or in-house roles, including working on digital media channels
Experience of media buying
Experience of line management
Experience of managing expenditure budgets of working on a range of channels concurrently
Highly analytical and confident with paid media best practice
Strong understanding of different attribution models
Innovative and creative thinker
Proactive approach to work with a keenness to progress in direct marketing
Knowledge of relational databases (preferably RE), the Data Protection Act and GDPR
Our aim is to respond to all successful applications within 5 days. If you havent been contacted within 5 days your application has been unsuccessful and your details will not be held further but we positively encourage you to apply for any other positions that you may see in the future.
We apologise that we cannot contact everybody in person but thank you in advance for your interest.
Third Solutions encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.